Passive Piggy Banks is an innovative NFT project blending blockchain technology with real-world rewards. Created by Ryder Radke, an entrepreneur with a background in social media, content creation, real estate investing, and waste management, the project features 5,000 unique Ethereum-based NFTs. Holders earn ‘PIGGY tokens’ that can be redeemed for perks like vacation stays, exclusive event access, and branded merchandise. I developed a comprehensive brand identity, marketing assets, and NFT character system to bring this vision to life, showcasing my expertise in brand design, motion graphics, and illustration.
Project Scope
- Brand Development
- Graphic Design
- Motion Design
- Illustration
- Graphic Design
- Motion Design
- Illustration
Deliverables
- Brand Book
- Social Media Design
- Marketing Assets
- Graphic Asset Templates
- NFT Character System
- Social Media Design
- Marketing Assets
- Graphic Asset Templates
- NFT Character System
Logo Design
Text Lockup
Symbol
Color Palette
Marketing
Instagram Story Infographic Templates
Countdown Graphics
NFT Character System
Layered Variables
Body
This layer serves as the constant shape of each NFT, while also establishing universal lighting details.
Eyes
Variable Set 1 of 5
7 possibilities
7 possibilities
Mouth
Variable Set 2 of 5
7 Possibilities
7 Possibilities
Accessories
Variable Set 3 of 5
6 possibilities
6 possibilities
Body Color
Variable Set 4 of 5
10 possibilities
10 possibilities
Background Color
Variable Set 5 of 5
10 Possibilities
10 Possibilities
Special Founder Editions
"He understands our needs from the start, and the deliverables always exceed expectations. I’d recommend Thomas to anyone seeking exceptional design."
- Ryder Radke | Founder, Passive Piggy Banks
- Ryder Radke | Founder, Passive Piggy Banks
